The Boutique Marketing Strategy of Ant & Dec That Will Help You In 2024

The Boutique Marketing Strategy of Ant & Dec That Will Help You In 2024

Over the past few weeks, Ant and Dec have been giving UK viewers a live demonstration of how to adapt your marketing strategy to survive in the new online landscape. Ant and Dec are the presenters of the UK reality show, “I’m a Celebrity, Get Me Out of...
Marketing lessons from a bear called Billy!

Marketing lessons from a bear called Billy!

There are 2 Billys in my life. One is tall and hairy. The other is Billy Bear. He works at Butlin’s, so we see him once a year. The entertainment staff at Butlin’s are called Redcoats. Billy Bear is theoretically a Redcoat too. (a Tedcoat?) Except Billy isn’t the same...
If You Want To Grow Your Social Media Audience Do This!

If You Want To Grow Your Social Media Audience Do This!

If you want to grow your social media audience without paying for ads (or as well as) posting more is NOT the answer.   Engaging more is.   If you’re reading this then there is a VERY high chance that you met me through a comment (or comments) I wrote that caught your...