Marketing lessons from a bear called Billy!

Marketing lessons from a bear called Billy!

There are 2 Billys in my life. One is tall and hairy. The other is Billy Bear. He works at Butlin’s, so we see him once a year. The entertainment staff at Butlin’s are called Redcoats. Billy Bear is theoretically a Redcoat too. (a Tedcoat?) Except Billy isn’t the same...
Screw should – it starts and ends with YOU!

Screw should – it starts and ends with YOU!

It’s so FRUSTRATING that people with knowledge that would help so many are NOT creating content. The reason is that they’re getting so overwhelmed with what they content format they SHOULD be creating, that they end up creating NOTHING! Depending on who you listen to...