by Veronica Pullen | Oct 25, 2026 | Business Tip, Grow Your Business, Product Creation
“Surely ‘Digital Products’ are a scam that doesn’t exist?” That’s the actual title of a thread on Mumsnet. One of the first replies said: “Yeah it’s just the new MLM.” Over on Reddit, someone else put it even more...
by Veronica Pullen | Oct 18, 2026 | Business Tip, Grow Your Business, Product Creation
“I feel like I have reached the end of the road as an employee… I just need a completely new start.” A woman wrote that on Mumsnet. Twenty years in the charity sector, somewhere in her 40s or 50s, asking whether anyone had started a business in their...
by Veronica Pullen | Dec 11, 2025 | Business, Business Tip, Content, Content Creation, Copywriting, Copywriting Tip, Email Marketing, Facebook Marketing, Launch, Manifestation, Marketing, Mile Deep Marketing, Mindset, Planning, Posting Online, Product Creation, Strategy
There’s a Heaviness in the Air (And it’s Impacting Buying Behaviour.) There is a heaviness in the air. Can you feel it too? People in general are… ➤ Exhausted from constantly swimming uphill… ➤ Tired of seeing more of the same old… ➤ Bored...
by Veronica Pullen | Jan 31, 2025 | Affiliates, Business Tip, Grow Your Business, Marketing, Mindset, Online Marketing, Planning, Product Creation, Strategy
What the experts are not telling you about starting your own membership and making it work long term. You are excited about starting a membership, filled with ideas about what you want to offer your members and excited about the potential for the recurring revenue...
by Veronica Pullen | Jul 30, 2024 | Business Tip, Content Creation, Copywriting, Copywriting Tip, Email Marketing, Facebook Marketing, Grow Your Business, Launch, Marketing, Online Marketing, Posting Online, Product Creation
A core principle of copywriting is what’s known as the “Pattern of Three”. The human brain is hard-wired to remember and recall patterns and three is the smallest number of elements that combine to make a pattern. Patterns instantly make it easier for your readers to...
by Veronica Pullen | Jun 23, 2024 | Business Tip, Copywriting, Copywriting Tip, Customer Relationships, Email Marketing, Facebook Marketing, Grow Your Business, Marketing, Online Marketing, Planning, Posting Online, Product Creation
If you want more of your social media followers to visit your sales page and be excited to buy when they finish reading, here are 7 tweaks you can make to your social media content and sales page copy: 1- How detailed your ideal client ‘call outs’ are When you...
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