by Veronica Pullen | Jan 26, 2022 | Abundance, Business, Business Tip, Campaign, Content, Content Creation, Copywriting, Copywriting Tip, Customer Relationships, Email Marketing, Facebook, Facebook Advertising, Facebook Marketing, Flow, Manifestation, Manifesting Generator, Marketing, Organic Facebook marketing, Overwhelm, Planning, Posting Online, Product Creation, Social Media
The messages you communicate in your marketing are 22 times* more likely to be consumed and remembered when told as a story. Most of us can relay a story easily enough in a chat with our mates, but the way you would tell the story to them is not the same way you’d...
by Veronica Pullen | Jan 24, 2022 | Abundance, Alignment, Business, Business Tip, Campaign, Category of One, Content, Content Creation, Copywriting, Copywriting Tip, Customer Relationships, Email Marketing, Facebook Marketing, Flow, Generator, Human Design, Manifestation, Manifesting Generator, Marketing, Mile Deep Marketing, Mindset, Planning, Posting Online, Product Creation, Social Media
The creator of the “Piddle Patch” was pitching for investment on Dragon’s Den. Piddle Patches are puppy pads made using real grass. Peter Jones thought this was the most ridiculous concept he’d ever heard. “Why would anyone want to buy that when real grass is...
by Veronica Pullen | Jan 22, 2022 | Abundance, Alignment, Business Tip, Category of One, Content, Content Creation, Copywriting, Copywriting Tip, Customer Relationships, Email Marketing, Facebook, Facebook Marketing, Flow, Generator, Human Design, Manifestation, Manifesting Generator, Marketing, Mile Deep Marketing, Mindset, Planning, Posting Online, Product Creation, Social Media
All human beings are hard-wired with the same 9 core needs. These 9 instinctive desires boil down to the same two deep-rooted survival fears: “Safety and security” Your job as the writer of your own sales and marketing copy is to explain how your service or course...
by Veronica Pullen | Jan 19, 2022 | Abundance, Alignment, Business, Business Tip, Category of One, Content, Content Creation, Copywriting, Copywriting Tip, Email Marketing, Facebook Marketing, Flow, Generator, Human Design, Introvert, Introvert v Extrovert, Manifestation, Manifesting Generator, Marketing, Mile Deep Marketing, Mindset, Organic Facebook marketing, Overwhelm, Planning, Posting Online, Product Creation, Social Media
Before I understood how I am ‘wired’ to operate, I tried forcing myself to batch create content in advance, because I heard it’s the ‘easiest’ way. It was so exhausting that the writing felt dry, the energy heavy. Consequently, the posts went down like a brick when...
by Veronica Pullen | Jan 18, 2022 | Alignment, Business, Business Tip, Content, Content Creation, Copywriting, Copywriting Tip, Customer Relationships, Email Marketing, Facebook Marketing, Flow, Human Design, Manifestation, Marketing, Mile Deep Marketing, Mindset, Organic Facebook marketing, Planning, Product Creation, Social Media
When your audience think about buying what you sell, they are scared. Every human on the planet is hard-wired to desire ‘safety’ and ‘security’. Any time we think about making a change in our life and business, we worry that change will be ‘unsafe’. When people read...
by Veronica Pullen | Jan 17, 2022 | Abundance, Alignment, Business, Business Tip, Campaign, Category of One, Customer Relationships, Flow, Manifestation, Marketing, Mindset, Planning, Product Creation, Social Media
We were watching an episode of The Apprentice Australia and their task was to create soft-serve ice-cream offers. The goal was to make the most $$$ of sales. One team sold theirs for between $5 and $20. The other team created a $5 and a $50 offering. One team made...
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