by Veronica Pullen | Jan 24, 2022 | Abundance, Alignment, Business, Business Tip, Campaign, Category of One, Content, Content Creation, Copywriting, Copywriting Tip, Customer Relationships, Email Marketing, Facebook Marketing, Flow, Generator, Human Design, Manifestation, Manifesting Generator, Marketing, Mile Deep Marketing, Mindset, Planning, Posting Online, Product Creation, Social Media
The creator of the “Piddle Patch” was pitching for investment on Dragon’s Den. Piddle Patches are puppy pads made using real grass. Peter Jones thought this was the most ridiculous concept he’d ever heard. “Why would anyone want to buy that when real grass is...
by Veronica Pullen | Jan 22, 2022 | Abundance, Alignment, Business Tip, Category of One, Content, Content Creation, Copywriting, Copywriting Tip, Customer Relationships, Email Marketing, Facebook, Facebook Marketing, Flow, Generator, Human Design, Manifestation, Manifesting Generator, Marketing, Mile Deep Marketing, Mindset, Planning, Posting Online, Product Creation, Social Media
All human beings are hard-wired with the same 9 core needs. These 9 instinctive desires boil down to the same two deep-rooted survival fears: “Safety and security” Your job as the writer of your own sales and marketing copy is to explain how your service or course...
by Veronica Pullen | Jan 19, 2022 | Abundance, Alignment, Business, Business Tip, Category of One, Content, Content Creation, Copywriting, Copywriting Tip, Email Marketing, Facebook Marketing, Flow, Generator, Human Design, Introvert, Introvert v Extrovert, Manifestation, Manifesting Generator, Marketing, Mile Deep Marketing, Mindset, Organic Facebook marketing, Overwhelm, Planning, Posting Online, Product Creation, Social Media
Before I understood how I am ‘wired’ to operate, I tried forcing myself to batch create content in advance, because I heard it’s the ‘easiest’ way. It was so exhausting that the writing felt dry, the energy heavy. Consequently, the posts went down like a brick when...
by Veronica Pullen | Jan 18, 2022 | Alignment, Business, Business Tip, Content, Content Creation, Copywriting, Copywriting Tip, Customer Relationships, Email Marketing, Facebook Marketing, Flow, Human Design, Manifestation, Marketing, Mile Deep Marketing, Mindset, Organic Facebook marketing, Planning, Product Creation, Social Media
When your audience think about buying what you sell, they are scared. Every human on the planet is hard-wired to desire ‘safety’ and ‘security’. Any time we think about making a change in our life and business, we worry that change will be ‘unsafe’. When people read...
by Veronica Pullen | Nov 1, 2021 | Abundance, Business, Business Tip, Campaign, Content, Content Creation, Copywriting, Copywriting Tip, Customer Relationships, Email Marketing, Facebook Advertising, Facebook Marketing, Flow, Lead Magnet, Manifesting Generator, Marketing, Mile Deep Marketing, Mindset, Overwhelm, Planning, Posting Online, Product Creation, Social Media
When your audience think about buying what you sell, what are they scared of?And do you soothe those fears in your sales copy? Every human on the planet is hard-wired to desire ‘safety’ and ‘security’. Any time we think about making a change in our life and business,...
![[Copywriting tip] Want more people saying YES when you promote your offers online?](https://veronicapullen.co.uk/wp-content/uploads/2021/10/243918832_10158070960067132_830192248645347855_n.jpg)
by Veronica Pullen | Oct 4, 2021 | Business, Business Tip, Campaign, Content, Content Creation, Copywriting, Copywriting Tip, Email Marketing, Facebook Marketing, Flow, Human Design, Marketing, Mile Deep Marketing, Mindset, Planning, Posting Online, Product Creation, Social Media
Do you want more people saying YES when you promote your offers online? We choose to buy something when we know (or hope!) we’ll get some kind of ‘emotional high’. All human beings have core needs that we are hard-wired to desire. When one of those needs is...
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