[Copywriting tip] Want more people saying YES when you promote your offers online?

[Copywriting tip] Want more people saying YES when you promote your offers online?

Do you want more people saying YES when you promote your offers online?   We choose to buy something when we know (or hope!) we’ll get some kind of ‘emotional high’.   All human beings have core needs that we are hard-wired to desire. When one of those needs is...
What To Do If Your Facebook Reach Remains Low

What To Do If Your Facebook Reach Remains Low

WHERE you post on Facebook impacts how likely it is to be seen. Posts on your business page have the worst – virtually non-existent organic reach for most people. Posts in ENGAGED Facebook groups get good traction. If you are a member of the group that you want to be...
Memories of an 8 year old applying for a job

Memories of an 8 year old applying for a job

I’d write letters to people asking for what I or people I knew wanted or needed.I wrote to the editor of our local paper asking for a job as a journalist, when I must have only been about 8 or 9.Another time, my mum’s elderly friend’s house was flooded and she had no...
A Post About The Time The Police Were At My Door

A Post About The Time The Police Were At My Door

I OPENED THE DOOR one Saturday morning and there stood on the doorstep was a policeman. It was early for a Saturday.   After a long week at my full-time job in the finance department of a hospital 30 minutes away, Saturday morning lie ins were an essential part of my...