by Veronica Pullen | Jan 18, 2022 | Alignment, Business, Business Tip, Content, Content Creation, Copywriting, Copywriting Tip, Customer Relationships, Email Marketing, Facebook Marketing, Flow, Human Design, Manifestation, Marketing, Mile Deep Marketing, Mindset, Organic Facebook marketing, Planning, Product Creation, Social Media
When your audience think about buying what you sell, they are scared. Every human on the planet is hard-wired to desire ‘safety’ and ‘security’. Any time we think about making a change in our life and business, we worry that change will be ‘unsafe’. When people read... 
by Veronica Pullen | Jan 17, 2022 | Abundance, Alignment, Business, Business Tip, Campaign, Category of One, Customer Relationships, Flow, Manifestation, Marketing, Mindset, Planning, Product Creation, Social Media
We were watching an episode of The Apprentice Australia and their task was to create soft-serve ice-cream offers. The goal was to make the most $$$ of sales. One team sold theirs for between $5 and $20. The other team created a $5 and a $50 offering. One team made... 
by Veronica Pullen | Nov 4, 2021 | Abundance, Alignment, Business Tip, Campaign, Content, Content Creation, Flow, Generator, Manifestation, Manifesting Generator, Mindset, Overwhelm, Planning, Posting Online, Product Creation, Social Media
I’m a dog. My husband Bill is a pig.Yesterday was a good day for dogs and pigs.We found a parking space right outside the nail salon when I went for my appointment.She had the exact shade of (purple) polish I wanted.Bill found a choice of Squid Game masks in the shop... 
by Veronica Pullen | Nov 1, 2021 | Abundance, Business, Business Tip, Campaign, Content, Content Creation, Copywriting, Copywriting Tip, Customer Relationships, Email Marketing, Facebook Advertising, Facebook Marketing, Flow, Lead Magnet, Manifesting Generator, Marketing, Mile Deep Marketing, Mindset, Overwhelm, Planning, Posting Online, Product Creation, Social Media
When your audience think about buying what you sell, what are they scared of?And do you soothe those fears in your sales copy? Every human on the planet is hard-wired to desire ‘safety’ and ‘security’. Any time we think about making a change in our life and business,... 
by Veronica Pullen | Oct 5, 2021 | Alignment, Business, Business Tip, Category of One, Content, Content Creation, Copywriting, Copywriting Tip, Facebook Marketing, Flow, Generator, Organic Facebook marketing, Planning, Posting Online, Product Creation, Social Media
When you walk down the street and hear someone shout, “HEY YOU! YOU!” you will automatically turn to see if it’s you that is the ‘you’. You can’t help it. It’s an instinctive response. We are conditioned to take notice when we hear someone talking to us, or think we... ![[Copywriting tip] Want more people saying YES when you promote your offers online?](https://veronicapullen.co.uk/wp-content/uploads/2021/10/243918832_10158070960067132_830192248645347855_n.jpg)
by Veronica Pullen | Oct 4, 2021 | Business, Business Tip, Campaign, Content, Content Creation, Copywriting, Copywriting Tip, Email Marketing, Facebook Marketing, Flow, Human Design, Marketing, Mile Deep Marketing, Mindset, Planning, Posting Online, Product Creation, Social Media
Do you want more people saying YES when you promote your offers online? We choose to buy something when we know (or hope!) we’ll get some kind of ‘emotional high’. All human beings have core needs that we are hard-wired to desire. When one of those needs is... 
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