by Veronica | Dec 31, 2014 | Business, Content Creation
The whole VAT MOSS thing is sooo frustrating. Not because we’ve got to start accounting for VAT on digital products sold to buyers in EU, I can accept that. I get it. But what frustrates me is the amount of negativity around all this; people talking about taking their...
by Veronica | Dec 18, 2014 | Business, Veronica's Personal Posts
I like my baths to be scorching hot, so once I’m in, I often need to add extra hot water. We’ve got a combi boiler. When you first turn on the hot tap it runs cold, then lukewarm, then cold again and finally hot. Here’s the thing… when you turn the hot tap on,...
by Veronica | Dec 11, 2014 | Content Creation, Customer Relationships, Email Marketing, Marketing, Social Media
You’ve created a short-term “no-brainer offer”, and promoted it across your social media accounts and in emails to your list. You; Tweeted your offer at least 4 times per day over the duration of the offer (making sure that Twitter users in each of the 4 core usage...
by Veronica | Dec 4, 2014 | Business, Customer Relationships, Marketing
Recently I received a message from someone who wanted to exchange their service for my time… so instead of paying my consultancy rate, they were offering to give me their time, and I’d give them mine. Their message explained how they couldn’t afford to buy an hour of...
by Veronica | Nov 27, 2014 | Business, Content Creation, Marketing, Product Creation
Before you panic, I am not about to encourage you to stop charging for what you do, and start giving your time away for free. Totally the opposite. You see, as experts, it can be difficult in the early days to identify with getting paid for serving our clients when...
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