When I was in debt and trying to avoid Bankruptcy, I used to worry how on earth I could increase the amount of income I was making on top of my full-time job.
At one point, I took an evening job doing data input at Lloyds Registrars, working from 6pm to 10pm 3 nights a week inputting shares data into their system.
I’d leave home at 6.30am to catch the bus to work for 8am, work until 4, microwave a spag bol for dinner and back out to work again.
That lasted about three weeks before I was too exhausted to continue.
Pretty good going tbf. I only managed 2 DAYS working in a hair salon! LOL!
If your revenue is generated through in-person work, you have the same issue I had.
You can’t sell more hours than there are in a day, even if you have the energy to work more than you do now.
Fortunately, you have a better option.
Leveraged online offers.
In an ideal world, you will have at least three tiers of leveraged offers:
Low-cost (less than £/$30) digital product bundle or course
Mid-range (£/$99+) program/course teaching your ideal buyer how to DIY the bigger solution you deliver.
Premium (at least £/$500) group program where they are personally supported to achieve the result quicker or better.
I also recommend to my clients that one or more of their tiers has some form of recurring revenue (e.g., a payment plan or subscription) so they can end the curse of starting every month at £0 revenue.
If increasing your income without having to work extra hours is on your agenda, I’ll be sharing more content on this topic.
Veronica Pullen
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