Veronica Pullen | From Apples to Oranges | Somatic Sales Copywriter & Irresistible Offers Strategist
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How Are You Responding To Criticism?

How Are You Responding To Criticism?

by Veronica | Apr 9, 2014 | Business, Customer Relationships

Your business is often an extension of you. Your own identity and ego is very much tied into the work that you do, or the business that you’ve built, And any criticism of your business or work can feel like a personal criticism of yourself and who you are. It’s your...
3.5 Ways to Get Yourself Banned From Facebook

3.5 Ways to Get Yourself Banned From Facebook

by Veronica | Mar 26, 2014 | Customer Relationships, Facebook, Marketing, Social Media

Most business owners are not familiar with all of the rules for using Facebook, especially as they move the goal posts so often! But in the Facebook “court of law”, ignorance is no defence. Every single day I see at least one person breaching one of these 3 and a half...
Not Getting Paid What You’re Worth? It’s Not Their Fault… It’s Yours!

Not Getting Paid What You’re Worth? It’s Not Their Fault… It’s Yours!

by Veronica | Mar 6, 2014 | Business, Customer Relationships, Social Media

Watching an episode of Dragons Den, I was enthralled by Peter Jones’ negotiation style in the last deal. The guy who was pitching was doing his best to negotiate Peter down from 40% to 30% upfront, but Peter wasn’t budging. You see, Peter KNEW with certainty that what...
Call Answering | What Is Answering Your Own Business Phone Costing You?

Call Answering | What Is Answering Your Own Business Phone Costing You?

by Veronica | Feb 21, 2014 | Business, Customer Relationships

One of the very first decisions I made as a business owner 3 years ago was to stop answering my own business telephone. When I first started my business, I did what a lot of people do, and promoted my home telephone number as being my business landline. I also happily...
The Bucket Theory for Effective Online Group Relationships

The Bucket Theory for Effective Online Group Relationships

by Veronica | Feb 20, 2014 | Customer Relationships, Facebook, Marketing, Social Media

Recently I saw a post in a Facebook group I’m a member of, recommending another Facebook group that the poster felt would be of enormous value to the members. In response, somebody replied “make sure you only comment on other posts for a while. Don’t post your own...
How To Add A Facebook Group (Or A Social Network) To Hootsuite

How To Add A Facebook Group (Or A Social Network) To Hootsuite

by Veronica | Jan 29, 2014 | Customer Relationships, Facebook, Linked in, Marketing, Social Media, Twitter

A question I’m often asked by members of groups who run special events at specific times, is how can they connect the Facebook group to Hootsuite so they can schedule posts to appear in the future. For example, the Women on the Business Stage Facebook group is a...
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