Veronica Pullen | The Mile-Deep Marketing Queen
Helping Experts Build an Engaged Audience, Create Connection With Their Community, and Enrol More Paying Clients from FacebookMile-Deep
How are you with knowing the difference between the features and benefits of your products or services? In simple terms… Features are ‘nuts and bolts’ of your product or service – or the ‘how’ if you like. Benefits are the answer to the “what’s in it for me?” question that is running through your prospective customers’ mind […]
As I write this, across the UK, people are debating the rights and wrongs of Charlotte Proudman, the City Lawyer who called out Alexander Carter-Silk, a Senior Partner from another firm, for sending her a message on LinkedIn passing comment on her “striking profile photo”. Now, this post isn’t about Charlotte and Robert’s predicament. It’s […]
The new social networking site Ello is certainly causing a stir online right now. It seems that many are jumping onto the site’s manifesto, which states that the platform will be advert free. So essentially Ello has been created as the antithesis to Facebook, where our newsfeed and sidebar contains a regular flow of ads […]
Last weekend we exhibited at the Entrepreneurs Convention in Birmingham. It’s the first time I’ve exhibited at such a large event (1,400 registered attendees), and so a lot of the planning was guess work. But, it was an amazing learning opportunity, so in this blog I’m going to share what went well, and what I’d […]
Last week I surveyed a bunch of coaches, trainers, consultants and business experts to find the top 3 reasons why they feel they aren’t achieving the success they desire. So, firstly, if you responded to my survey, I want to say a BIG thank you – your answers have inspired me to create a series […]
If you’ve been following me for any amount of time you’ll know that I highly recommend that you actively incentivise, and regularly encourage your social media followers to opt into your database. Capturing your ideal clients’ email address is step 3 of my Social Marketing Profits Blueprint™ – right behind ‘attract’ at step 1, and […]
On the ship last week there was a resident photographer. She clearly took her job seriously because it felt like every time you turned around, she was there wanting to point her camera at you To buy these photos costs £20 or thereabouts per picture – so you can imagine that cost would soon mount […]
Recently I saw a post in a Facebook group I’m a member of, recommending another Facebook group that the poster felt would be of enormous value to the members. In response, somebody replied “make sure you only comment on other posts for a while. Don’t post your own questions or spam the group with your […]
So in the 1st part of the series (which you can read here), I explained how you can achieve a greater reach for your Facebook page posts by posting live updates. In this 2nd part, I reveal how Facebook are now awarding greater reach to certain posts types… so you can do everything in your […]
A question I’m often asked by members of groups who run special events at specific times, is how can they connect the Facebook group to Hootsuite so they can schedule posts to appear in the future. For example, the Women on the Business Stage Facebook group is a promotion free group, except on Wednesdays between […]
