by Veronica Pullen | Feb 7, 2020 | Business, Campaign, Category of One, Content, Content Creation, Customer Relationships, Facebook, Introvert, Lead Magnet, Marketing, Mile Deep Marketing, Product Creation, Social Media
I started reading “Rich Dad, Poor Dad” recently. If you’ve not read it yet, it’s a story of two dads: Robert Kiyosaki’s dad, an employed teacher (poor dad), and his friend Mike’s dad who owns a bunch of businesses [rich dad}. The standout message from the couple of...
by Veronica Pullen | Feb 13, 2019 | Business, Campaign, Content Creation, Email Marketing, Facebook, Facebook Advertising, Lead Magnet, Marketing, Product Creation, Social Media
99.9% of the people you meet through Facebook won’t be ready to buy from you. After all, we live in a “Trust Economy” – your clients buy because they know, like, respect and trust you. Building trust takes time. But, you shouldn’t rely on them seeing you on Facebook...
by Veronica Pullen | Oct 17, 2017 | Content Creation, Customer Relationships, Facebook, Facebook Messenger Bots
Standing in the queue in the supoermarket last weekend, I was looking at the rack of gift cards next to the checkout. Some gift cards enable the recipient to buy a ‘thing’ from a specific retailer… M&S, etc. Others mean the receipient can enjoy...
by Veronica Pullen | Jun 12, 2017 | Email Marketing, Marketing
So, you’ve met, or been found by, someone new… online or offline… and they’re not ready to buy yet. What happens next? Perhaps they’ll visit your website to read a blog post? They might follow your social updates? They could take your business...
by Veronica Pullen | Feb 2, 2017 | Email Marketing, Facebook, Facebook Advertising, Facebook Messenger Bots
For a long time, it’s been considered that your email list is the most valuable asset you can build in your business. However, with people now receiving so many emails each day, it’s becoming more difficult to get your emails opened, let alone read. With...
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